Photoshop Express VS Aviary: Online photo editing.

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Every winter, people die on the streets.
The campaign aimed to make people aware of the life-threatening situation faced by people who live on the streets, especially in wintertime. In the winter, they dressed a mannequin as the Grim Reaper and placed it next to a road sign. The mannequin held onto the sign in such a way that the sign ended up looking like a scythe. “Death” wore a sign around his neck, saying: “Every winter, people die on the streets. Help us stop this from happening”. This radical idea really grabbed people’s attention and illustrated the shockingly simple correlation between the streets and death.” via ibelieveinadv

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Filmgoers get a taste of the good life: Luxury exhib chain plans $35 film tickets. Which I think is a good idea. Back when I was in Mumbai, there was some of those screens. Some would offer different prices depending on the seats offered while other would have a high-end offer with leather-vibrating-massaging-seats and a waiter bringing you your pop-corn (not kidding).
“…the circuit will especially push its culinary offerings — made-to-order meals like sushi and other theater-friendly foods from on-site chefs (a service button at each seat calls a waiter). [...] Gold Class Cinemas won’t be the first luxury theater circuit in the U.S. Regal Entertainment, Cinemark, National Amusements and Sundance Cinemas offer similar services, including high-end food and concierges, at much cheaper prices of around $12-$18 per ticket. [...] There are an estimated 300 high-end multiplexes operating in the U.S.”

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Advertising VS reality: a product comparaison

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The TATA Jaguar/Land Rover fetched $2.3bn US.

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“At TED2008 in Monterey, two sketch artists captured the Big Questions live as they happened — watching each speaker, sketching their impressions, and feeding everything into a groundbreaking new system for sharing and connecting ideas.” The PDF is available here.

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Today, Iceland imports essentially no coal or oil for heat and power: 70% of its energy is renewable. (Just for your info, it’s 96% in Quebec (hydroelectricity..)). Reykjavik is at the center of this energy vanguard, filling all of its needs from green sources, either geothermal or hydroelectric. [...] The next step: Proving that cars can run on something other than gasoline. That they can run, in fact, on hydrogen.

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